Market Research Analysts and Marketing Specialists Salary in Missouri

Ranked #25 of 51 · MO

12.2% below U.S. average
Mean annual salary $78,560 ≈ $38/hr
Median annual salary $70,140
Employment 14,890

Salary Distribution (10th–90th percentile)

P10 $37,970P25 $48,680 Median $70,140P75 $100,710P90 $129,140

About 80% of market research analysts and marketing specialistss in Missouri earn between $37,970 and $129,140. The blue band is the middle 50% (P25–P75); the dot marks the median.

Compared to the U.S.

Missouri
$78,560
U.S. average
$89,490

The mean market research analysts and marketing specialists salary in Missouri is $78,560, about 12.2% below the U.S. average ($89,490). That works out to roughly $38/hr at 2,080 hours per year.

Metro Areas in Missouri

Metro areaMedianMeanEmployment
St. Louis, MO-IL $74,130 $80,740 6,980
Kansas City, MO-KS $72,580 $80,300 6,920
Columbia, MO $64,720 $72,440 600
Jefferson City, MO $62,460 $70,000 270
St. Joseph, MO-KS $58,530 $69,390 160
Springfield, MO $57,280 $62,730 900
North Missouri nonmetropolitan area $56,130 $62,200 190
Southeast Missouri nonmetropolitan area $55,370 $63,180 310

Frequently Asked Questions

How much do market research analysts and marketing specialists make in Missouri?

The median market research analysts and marketing specialists salary in Missouri is $70,140 per year (mean $78,560), and about 80% earn between $37,970 and $129,140.

How much do market research analysts and marketing specialists make per hour in Missouri?

Roughly $38 per hour, based on a mean annual wage of $78,560 and 2,080 work hours per year.

Is Missouri a high-paying state for market research analysts and marketing specialists?

Missouri ranks #25 of 51 states for market research analysts and marketing specialists pay. Its mean salary of $78,560 is about 12.2% below the U.S. average of $89,490.

Which metro areas in Missouri pay market research analysts and marketing specialists the most?

The highest-paying metro areas in Missouri for market research analysts and marketing specialists are St. Louis, MO-IL ($74,130), Kansas City, MO-KS ($72,580), Columbia, MO ($64,720), by median annual wage.

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