Demonstrators and Product Promoters Salaries by State
Mean and median pay, wage percentiles, employment, and top-paying metro areas for demonstrators and product promoterss across the U.S. Source: BLS OEWS May 2025 (data.bls.gov OEWS tool /OESServices/combo/table, all-occupation crawl by area).
National mean salary $45,580 ≈ $22/hr
National median salary $39,320
Total employment 64,520 nationwide
Job Outlook, 2024–2034
Source: BLS Employment Projections 2024-2034.
Projected growth -0.1%
Decline
Annual openings 14,000 per year (avg)
Employment 2024→2034 79,200 → 79,100 (-100)
Typical entry education No formal educational credential
Salary Map
Brighter tiles = higher average pay; dashed tiles have no data. Click a state for details.
💰 Top 5 Highest-Paying States
- Nevada$54,080
- California$51,760
- Michigan$51,470
- Massachusetts$51,220
- New York$50,060
📉 5 Lowest-Paying States
- Alabama$28,070
- South Dakota$29,520
- North Dakota$33,220
- New Mexico$33,490
- Montana$34,360
State Rankings
| # | State | Mean | Median | Hourly | vs. U.S. | Employment |
|---|---|---|---|---|---|---|
| 1 | Nevada | $54,080 | $45,030 | $26 | +18.6% | 1,200 |
| 2 | California | $51,760 | $46,220 | $25 | +13.6% | 18,140 |
| 3 | Michigan | $51,470 | $50,290 | $25 | +12.9% | 1,360 |
| 4 | Massachusetts | $51,220 | $47,590 | $25 | +12.4% | 1,000 |
| 5 | New York | $50,060 | $49,150 | $24 | +9.8% | 4,510 |
| 6 | Rhode Island | $49,760 | $47,600 | $24 | +9.2% | 50 |
| 7 | Tennessee | $49,210 | $35,070 | $24 | +8% | 430 |
| 8 | Kentucky | $46,380 | $42,910 | $22 | +1.8% | 480 |
| 9 | Texas | $45,720 | $38,780 | $22 | +0.3% | 4,930 |
| 10 | Arizona | $45,340 | $39,780 | $22 | -0.5% | 3,130 |
| 11 | Oklahoma | $45,080 | $45,760 | $22 | -1.1% | 470 |
| 12 | District of Columbia | $44,200 | $39,750 | $21 | -3% | 150 |
| 13 | Virginia | $44,190 | $41,600 | $21 | -3% | 1,870 |
| 14 | Indiana | $43,900 | $47,630 | $21 | -3.7% | 530 |
| 15 | Delaware | $43,690 | $31,200 | $21 | -4.1% | — |
| 16 | Vermont | $43,200 | $37,040 | $21 | -5.2% | 150 |
| 17 | Connecticut | $43,090 | $36,890 | $21 | -5.5% | 490 |
| 18 | Illinois | $42,670 | $36,550 | $21 | -6.4% | 2,890 |
| 19 | Maine | $42,410 | $35,880 | $20 | -7% | 190 |
| 20 | South Carolina | $42,260 | $38,590 | $20 | -7.3% | 190 |
| 21 | Washington | $41,690 | $38,670 | $20 | -8.5% | 4,020 |
| 22 | Hawaii | $41,250 | $38,490 | $20 | -9.5% | 280 |
| 23 | North Carolina | $41,230 | $36,650 | $20 | -9.5% | — |
| 24 | Oregon | $41,080 | $38,430 | $20 | -9.9% | 1,700 |
| 25 | Missouri | $40,840 | $37,740 | $20 | -10.4% | 610 |
| 26 | Maryland | $40,650 | $38,900 | $20 | -10.8% | 170 |
| 27 | New Hampshire | $40,630 | $38,510 | $20 | -10.9% | 60 |
| 28 | Wisconsin | $40,520 | $38,220 | $19 | -11.1% | 220 |
| 29 | Utah | $39,880 | $38,280 | $19 | -12.5% | 800 |
| 30 | Colorado | $39,840 | $37,750 | $19 | -12.6% | 1,150 |
| 31 | Florida | $39,820 | $31,300 | $19 | -12.6% | 3,160 |
| 32 | Pennsylvania | $39,700 | $36,910 | $19 | -12.9% | 720 |
| 33 | Ohio | $39,080 | $34,610 | $19 | -14.3% | 710 |
| 34 | New Jersey | $38,490 | $36,420 | $19 | -15.6% | 1,550 |
| 35 | Louisiana | $38,320 | $29,680 | $18 | -15.9% | — |
| 36 | Georgia | $38,290 | $32,180 | $18 | -16% | 560 |
| 37 | Kansas | $37,250 | $33,770 | $18 | -18.3% | 380 |
| 38 | Iowa | $36,790 | $37,050 | $18 | -19.3% | 280 |
| 39 | Idaho | $36,100 | $31,370 | $17 | -20.8% | 330 |
| 40 | Arkansas | $35,340 | $33,640 | $17 | -22.5% | 180 |
| 41 | Minnesota | $34,970 | $34,180 | $17 | -23.3% | 1,400 |
| 42 | Nebraska | $34,630 | $32,180 | $17 | -24% | 200 |
| 43 | Mississippi | $34,470 | $28,470 | $17 | -24.4% | 160 |
| 44 | Montana | $34,360 | $33,070 | $17 | -24.6% | 100 |
| 45 | New Mexico | $33,490 | $29,110 | $16 | -26.5% | 560 |
| 46 | North Dakota | $33,220 | $32,180 | $16 | -27.1% | — |
| 47 | South Dakota | $29,520 | $29,560 | $14 | -35.2% | 70 |
| 48 | Alabama | $28,070 | $28,630 | $14 | -38.4% | — |
Top-Paying Metro Areas
Highest median pay among 163 metro areas.
| # | Metro area | Median | Mean | Employment |
|---|---|---|---|---|
| 1 | Los Angeles-Long Beach-Anaheim, CA | $60,040 | $54,790 | 6,400 |
| 2 | Kingsport-Bristol, TN-VA | $59,480 | $54,010 | — |
| 3 | Detroit-Warren-Dearborn, MI | $57,830 | $55,000 | 430 |
| 4 | Tulsa, OK | $52,250 | $49,140 | — |
| 5 | Grand Rapids-Wyoming-Kentwood, MI | $52,060 | $50,340 | — |
| 6 | Kalamazoo-Portage, MI | $51,730 | $53,350 | — |
| 7 | Napa, CA | $50,030 | $53,480 | 1,010 |
| 8 | Indianapolis-Carmel-Greenwood, IN | $49,460 | $45,980 | — |
| 9 | Albany-Schenectady-Troy, NY | $49,020 | $49,510 | 150 |
| 10 | Southwest New York nonmetropolitan area | $48,650 | $47,830 | 130 |
Pay by Industry
Highest-paying industries employing demonstrators and product promoterss (BLS OEWS, by median).
| # | Industry | Median | Mean | Employment |
|---|---|---|---|---|
| 1 | Professional and Commercial Equipment and Supplies Merchant Wholesalers | $87,670 | $108,130 | 130 |
| 2 | Merchant Wholesalers, Nondurable Goods (4242 and 4246 only) | $68,140 | $65,320 | 160 |
| 3 | Merchant Wholesalers, Durable Goods | $66,210 | $66,900 | 900 |
| 4 | Electronics and Appliance Retailers | $65,810 | $61,480 | 70 |
| 5 | Specialized Design Services | $63,770 | $69,210 | 30 |
| 6 | Textile Product Mills | $62,830 | $49,830 | 40 |
| 7 | Machinery, Equipment, and Supplies Merchant Wholesalers | $61,740 | $61,110 | 90 |
| 8 | Miscellaneous Manufacturing | $61,640 | $64,290 | — |
| 9 | Publishing Industries | $60,210 | $56,870 | — |
| 10 | Software Publishers | $60,210 | $57,910 | — |
| 11 | Sector 51 - Information | $60,010 | $52,630 | — |
| 12 | Jewelry, Luggage, and Leather Goods Retailers | $59,660 | $54,030 | 40 |
Frequently Asked Questions
How much do demonstrators and product promoters make in the U.S.?
The median demonstrators and product promoters salary in the United States is $39,320 per year (mean $45,580), and about 80% earn between $31,200 and $63,850.
How much do demonstrators and product promoters make per hour?
Roughly $22 per hour, based on a mean annual wage of $45,580 and 2,080 work hours per year.
Which state pays demonstrators and product promoters the most?
Nevada has the highest average pay for demonstrators and product promoters at $54,080 per year (median $45,030).
What is the job outlook for demonstrators and product promoters?
Employment is projected to change -0.1% from 2024 to 2034 (Decline), with about 14,000 openings per year.